Articles and categories
Sort your articles by topic, like a real magazine.

A real blog inside your store, to attract visitors from Google and lead them to your products. Not a news page: an SEO tool.
Sort your articles by topic, like a real magazine.
Each article has its author and its tags, to link your content together better.
An article on a topic leads naturally to the products that answer it.
Same address, same design, same menu: Google sees a single site growing stronger.
Screenshots of the Échoppa admin area, exactly as you will see it.